Saturday, May 06, 2006

 

1st Birthday Celebrations

Scratch me Back celebrated its first year of operation with the knowledge that it gave consumers more than $55,000 of fuel discounts in Shepparton alone.

Administrative changes will enable us to track all fuel discounts from all our participating fuel outlets and allow us to reach all people who use the cards.

This will give us unprecedented access to the shopper and a capacity to measure the effectiveness of the scheme.

Participating businesses will be provided with data that will show just how effective SmeB can be to drive business to their door.

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